Equal Parts Launch
Equal Parts is the first brand by Pattern - pairing beautifully designed cookware with text-based coaching.
For the launch of the brand, the Equal Parts team set up an Open Kitchen residency at Lee’s on Canal, inviting friends and neighbors to learn and cook together. This three week series included interactive dinners, cooking demos, and bringing the brand identity to life through prop styling and merchandising. Thank you to the team and all our sponsors that made this event series possible!